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Article: Artist in Focus: Carol Maxwell and Max Made Me Do It

Artist in Focus: Carol Maxwell and Max Made Me Do It

The Max Made Me Do It cards are a new collaboration for Cath Tate Cards featuring gorgeous floral motifs, deliciously delicate gold foiling and bold colour combos.

With 12 bold and beautiful cards, the range has all your loved ones covered with playful and delightfully personal messaging, from Papa Bear’s to your favourite Birthday Babe.

Initially drawn to Carol’s distinctive prints for kids, Rosie even bought a pair of wall prints for her daughter’s bedroom. Shortly after, Rosie invited Carol to collaborate on a range of cards marrying Carol’s love of vintage botanical illustrations, bold colour and typography and the playful messaging of the Max Made Me Do It range with the familiar humour and tone of Cath Tate Cards.

Having had a successful 15 year long career as a textile designer for the fashion industry, Carol was compelled to draw whilst on maternity leave and surrounded by the toys and gifts that lay in wait for her first son, Max. Carol began playing around with the illustrations she was creating and trying them out as greeting card designs, before she knew it both Max and Max Me Do It were born.

‘Inspired by my children, family life and nature, MMMDI is a platform for me to illustrate and paint all that I love and I'm so thrilled that this is now what I do full time.’